Category Archives: Membership

Make An Impact with Membership Materials

By Jalene Bowersmith, Account Manager These ideas are inspired by the session “Making an Impact with Your Membership Materials: What Works, What Doesn’t” at the ASAE Annual Meeting on August 10, 2014, presented by Denise Gavilan, Walter Kim, Theresa Kramer-Burgess … Continue reading

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Race for Relevance

By Whitney Thweatt, account manager As an association management professional, I find myself constantly wondering how to improve the association and member benefits. In an age of almost limitless free resources available online, associations are faced with the daily challenge … Continue reading

Posted in AssnChat, Best Practices, Board of Directors, Marketing, Membership, Non-profits, Productivity, Professional Development, Technology, Uncategorized, Volunteers | Leave a comment

Loose Lips Sink Ships … And Client Relationships

By Stevie Kernick,  owner emeritus, account manager No matter what your generational representation, you have likely heard the phrase, “Loose Lips Sink Ships,” coined during World War II as part of a general campaign of American propaganda to warn servicemen … Continue reading

Posted in AssnChat, Best Practices, Board of Directors, Life Hacks, Membership, Non-profits, Professional Development, Uncategorized | 2 Comments

Transitioning a Client When an Executive Leaves

By Linda Owens, Owner and President Imagine this scenario: You arrive in the office one morning to find a letter of resignation from Chris, an employee who has served as an executive director for the past six years. He’s given … Continue reading

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Top Tech Tools for Associations

By Anna Morris, account associate The Apple-invented adage “There’s an app for that” has never rung truer than in 2015 where there are apps, websites, and tools to assist any process or task imaginable. But sorting through all of the … Continue reading

Posted in AssnChat, Best Practices, Membership, Non-profits, Productivity, Professional Development, Technology, Uncategorized | 1 Comment

Strategies for Responding to Criticism

 By Rachel Owen, communications manager It’s going to happen. There’s just no way of getting around it. No matter how skilled you are, or how careful you are, eventually someone will come to you with negative feedback. Although the conversation … Continue reading

Posted in AssnChat, Best Practices, Life Hacks, Membership, Professional Development | 1 Comment

Big News for IMI

By Linda Owens, president We at IMI are very excited to announce the launch of the newly redesigned website at IMIAE.com! If you have ever participated in a website redesign you will know that it’s a big task to complete. … Continue reading

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9 Tips to Recruit & Retain Volunteers

By Whitney Bertram, operations manager We’ve talked before about how volunteers are at the heart of every association, but how do you recruit volunteers and then keep them engaged? The executive directors at IMI Association Executives met together to discuss … Continue reading

Posted in AssnChat, Best Practices, Membership, Non-profits, Volunteers | 3 Comments

3 Things I Learned About Membership

Beth Wallace, administrative manager An association is nothing without their members; members need an association to reach their goals efficiently and effectively. Put the two together and you have a dynamic duo! After working in membership for almost a year … Continue reading

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Volunteers – At the Heart of Every Association

Stevie Kernick, owner emeritus Volunteers are at the heart of every association’s mission. It’s volunteers that serve on the Board of Directors and lead strategic initiatives. It’s volunteers that donate time to the committees that drive strategic plan deliverables. It’s … Continue reading

Posted in AssnChat, Best Practices, Membership, Non-profits, Volunteers | 3 Comments